Interactive Resource Centre (IRC) is a non-profit info media organisation striving to create self-empowerment opportunities for the marginalised members of the community through art-based development techniques.
“There is no better tool than art”
Formed in 2000, IRC employs a variety of interactive community tools such as interactive/forum theatre, documentary films, citizen journalism, radio broadcasting, and digital storytelling to create awareness and advocacy opportunities.
In addition to utilising these various tools, IRC has also developed unique platforms to further its objectives such as our annual Interactive Theatre Festival, Vasakh International Film Festival, Satire Fest Festival, and it has also created a web-based interactive video site aimed at creating an alternative narrative of Pakistan.
We, as citizens, value the role of voting, volunteering, etc., which impacts communal or individual actions. Our content is geared towards getting involved and taking action to practise equality and justice in a democracy when addressing citizens’ concerns.
We encourage fellow Pakistanis, especially the youth of Pakistan, to generate dialogue with religious leaders and individuals of different faiths being our stakeholders. This includes promoting conflict resolution through our interfaith harmony projects.
We promote the cultural diversity of Pakistan through documentary filmmaking, and showcasing the short film content of the youth on our digital platform.
Our main goal is to bring awareness towards climate change adaptation measures within the South Asian context. We utilise our digital space to collectively generate political action that emphasises upon seeking climate justice together.
IRC has formed and trained more than 250 theatre groups, trained 2,000 theatre activists, and conducted forum/interactive theatre all over Pakistan in over 13 different languages.
These have become a signature method of IRC to engage youth and train them in citizen journalism through mobile filmmaking while also sensitising them on the themes of democracy, civic education, interfaith harmony, & gender equality.
Maati TV is Pakistan’s first web-based interactive video platform which employs various digital and on-ground storytelling tools to create safe spaces for critical discourse among the Pakistani youth.
This five-day workshop trained students in filmmaking and creating digital content on themes of equal citizenship growing sensitised to issues of culture and gender in Pakistan.
This six-day workshop trained students in interactive theatre as a form of storytelling focusing on themes of equal citizenship, sustainable development, and responsible tourism.
This web series on social media regulation and spreading of fake news was screened in Lahore and Multan, accompanied by awareness discussions among the youth.
Theater groups, trained by IRC, are invited to perform at a 2-day interactive theatre festival in Lahore, which attracts around 200 attendees annually.
